Arsenal -Women throw their weight behind ‘Defend your tomorrow’ Campaign aimed at supporting the NHS’s goal of eliminating cervical cancer by 2040.
‘Defend your tomorrow’ Has been launched by MSD UK in collaboration with Eve Appeal and will be marked by this Sunday Women’s North London Derby. Arsenal will use their platform to promote a number of matchday messages, with activities that also take place to encourage supporters to visit their GP or The Dightyourtomorrow.co.uk Web site for Information.
Leah Williamson and Arsenal teammates Katie McCabe, Kyra Cooney-Cross and Manu Zinsberger all have function in the campaign that appear to raise awareness of cervical cancer and its possible prevention through existing NHS services, such as NHS-Cervical Screening Program and the NHS vaccination program.
Beth Mead also contains in the campaign, with the reason especially close to Arsenal and England’s heart, after her mother died just over two years ago after a long battle of ovarian cancer.
“One of the cancers that spread to my mother was also cervical,” Mead explained to Sky Sports News.
“It wasn’t a primary [but] It is another that is close to me and something we want to raise awareness of in women and girls. I think it goes a little under the radar and people [sometimes] You know to take for granted to go to a smear test, as easy as it is once you have booked an appointment.
“But we will be part of putting it out there. By 2040 they will make it completely preventable, that’s the NHS’s plan. And we obviously want to be part of it, help – and hopefully do it a cancer that we don’t talking about more.
“That’s the plan and we’re in a good position and have a platform to be able to help promote it and hopefully help many more people avoid the horrible cancer it is.”
‘We have to meet to protect our futures’
Arsenal Deputy Captain Williamson said: “This week is about what it means to represent Arsenal and the badge we play for.
“But it is also our time to meet to protect what is special to us – our health, our friends, our families and our extended communities in the North -London – against cervical cancer. We know that almost all cases can be preventable and we need to meet to protect our futures.
MSD UK & Ireland’s CEO Ben Lucas said: “By utilizing the passion and range of women’s football, especially through our commitment with Arsenal women, we can connect with different communities throughout the UK in meaningful dialogue about this significant health challenge. We hope this campaign will encourage everyone to seek more information on cervical cancer. ”
Athena Lamnisos, CEO of Eve Appel, Added: “The possibility of eliminating cervical cancer is within our series does to help prevent it and treat it at the earliest time.”